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Who Is Your Ideal Client?
 Understanding Your Avatar…

At this time of year we reflect on our success, review opportunities and celebrate failures. Yes, celebrate our failures!  In this fast paced gig economy we need to continuously be on our game creating new and innovative ways to communicate with our customers.  Updating our marketing strategies and connecting with our communities will ensure that …

Who Is Your Ideal Client?
 Understanding Your Avatar… Read More »

For The Love of Reading I Became A Writer… What is Your Favourite Book Category?

When was the last time you went to the library or bookstore and experienced the thrill of being in a place that appeals to your sense of adventure? I remember as a child going to the library and sitting amongst the tall shelves, admiring the covers of the books…for me, a visual treat for the …

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Sharing Stories…
Starting A New Conversation…Testimonial from a Mentor and Mentee

There is a new movement of support for entrepreneurs and enterprise leaders and it is being created through mentorship.  A powerful exchange of information that starts with sharing stories. In our gig economy, we often work in isolation from our colleagues and work teams using various platforms to connect with specific deliverables and key performance …

Sharing Stories…
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Mentorship…Luxury or Necessity? 3 Types of Introductions

Mentorship is by definition an exchange of information between two people or groups of people.  It starts a new conversation and creates a foundation for both collaboration and business innovation while encouraging change and transformation. When I started my first company over 25 years ago, there were no mentors for women by women.  It was …

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What Is Your Hobby? Recharge Your Batteries through a Little “Me-Time”

As a coach, whenever I begin to work with a new client, as part of our introduction, we discuss hobbies or passion projects.It is an excellent ice breaker which starts a new conversation around our personal commitment to both physical and mental health. As a coach, with a holistic approach to wealth and wellbeing, I …

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The Orchestra of Leadership and How to Create Harmony through EQ

Have you ever listened to an orchestra who when playing a certain piece of music conveyed a feeling of respect, confidence and trust? I recently attended a concert that reminded me about the relationship between the conductor, the orchestra and leadership teams.  The conductor is very much like the CEO or team leader.  They have …

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